The strangest things can come out of a conversation about STEEM....and a really fast car!

Today, my good friend Dave took me for a spin in his brand new Ferrari 488. He bought it with Cryptocurrency, which he bought last year on my recommendation. After making a cool half a million, he decided to reward himself with a nice new Ferrari. Now, don't get me wrong, he was already a reasonably wealthy individual, having built a coffee empire in the UK over 25 years ago, and he had a good amount to invest when I suggested he buy a shit ton of Ethereum tokens at $15 each!

See a video of my litte journey here on DTube:

![ferrari-ride-turns-into-international-steem-business.png](https://steemitimages.com/DQmcLdeepDbxxcqVKLFTEkesQVfE9QqkLW8Y8ZKzLbdxcdW/ferrari-ride-turns-into-international-steem-business.png) As an investor, he is now completely switched on to what Cryptocurrencies can do, and has been following with no small degree of interest what's happening on the platform. He understands that I've been banging on about the potential of the STEEM blockchain for a while, and what is being achieved all over the world with the #promo-steem tag. I've spoken to him over time about the blockchain as a tool for changing the world, not just for speculating with.

So today, I took the opportunity to both get him to give me a spin in his new Ferrari, and also to talk about how he can use the blockchain to give something back to the community.

Now he's a businessman, and is always looking for a return on investment, and I explained to him that levereging the power of the blockchain could provide that, as well as supporting people in the developing world.

So here's where he got to. He would like to use the STEEM network to transact and purchase a large volume of Arabica beans, and ideally would like to do it transacting with STEEM.

This is a great opportunity for a grower in the bean belt, which includes a lot of Africa, Indonesia, Vietnam and South America. We are then going to create STEEMBREW coffee, which will be launched at our first STEEMFAIR in the UK. (If you don't know about this, see this post from my colleague @stephenkendal) ![steembrew blockchain coffee](https://steemitimages.com/DQmab2uoeezXy3FDy6joLEiEMYGQ7bqp7wB2JNcxFG8QwR3/steembrew.png)

We would like to be able to give STEEMBREW away for free at STEEMFAIR, and start a relationship with a coffee producer who understands the benefits of dealing in blockchain, instead of relying on the criminal global banking cartels to transact the business. And I see it as a way of proving that we can use this incredible platform to start making an international commodities trade happen on the blockchain.

The upside for the growers is that they will be dealing directly with the purchaser, not having to rely on middlemen who take a whopping great cut. It means we will be able to support, through the rewards pool, a situation where profit can be derived by documenting the story for other businesses to follow the model, and ultimately creates a win-win situation where everyone does very well...and it's all being transacted with STEEM!

So, I'm putting it out there today for our supporters, especially in the #promo-steem community, who may have some connection with people in Coffee growing regions to help us make this story happen.

Do you know of anyone who can help? Let's see if we can use the power of STEEM to bring the world STEEMBREW coffee! *This is a great example of how investors are starting to see the potential of the STEEM blockchain for their business activities. Imagine what will happen if instead of dealing with the ridiculously expensive, slow and corruptable transactions offered by the International banking system, they started making links with people in developing nations through the lightening fast, transparent and free to use STEEM network? That could be something that transforms the way the west does business with Africa, or indeed any country.*

And this is only going to happen if we tell them about it. I know British business people who deal with suppliers all over the world, and many of them are starting to look at what happens post-Brexit (if it ever actually happens). Starting to use the STEEM platform for transactions like this is going to have a massive boost to the price of STEEM, something we all want.

If you know of Coffee Growers in Africa, Indonesia or Central America who might want to get involved, please hit me up. We really do mean to make this happen if we find the right people to deal with!

![promo-steem and steem-ambassador.jpg](https://steemitimages.com/DQmdJTcf6GPDD91aHNU3v4BEk1GTKZstMGNtsztLPDbr6wb/FOOTER%20promo-steem%20and%20steem-ambassador.jpg)